SKETCH. HOW DOES
TYPE INTERACT...?
In my opinion, this project truly showcases my process in the most detail. Every little bit of this magazine was a working cog in a very well-oiled machine. How did I do that? It starts with a sketch.
A blank canvas can feel scary, and that is exactly what this project was. When everything is made from scratch, you need to know the fundamentals to fit everything together. The reason why small quick sketches are so important is that it takes out all of the “fun stuff”. We’re looking at this on a scientific level. Now I am able to fully picture hierarchy, composition, and user flow instead of getting hung up on my type choice right away.
Although I can firmly say that my design process is never fully linear, I believe in strong foundational starting points.